Strategi Gastrodipomasi Indonesia dalam Meningkatkan Citra Kuliner Nusantara (Irma Yulianti)
Submitted by: Yulianti, Irma
On: Jan 4, 2022 @ 3:44 AM
IP: 140.213.67.127
- Judul artikel eJournal: Strategi Gastrodipomasi Indonesia dalam Meningkatkan Citra Kuliner Nusantara
- Pengarang (nama mhs): Irma Yilianti
- Abstrak (max. 1600 huruf atau 250 kata): Nusantara Culinary is a cultural heritage and national identity wich is a manisvestation of national local wisdom. Nusantara Culinary is developedas a superior product in order to become a tourism attraction and can improve Nation Branding by increasing the culinary image of the nusantara culinary using a gastrodiplomacy strategy. This research uses a descriptive method which data are taken from books, journals, websites, and valid news. The author uses the concept of Nation Branding and Gastrodiplomacy. The result shows that the Indonesian gastrodiplomacy strategy carried out by building relationships through media and education; do marketing strategies and use of events; and building cooperation with foreign organizations. The non-state actors had an important role in supporting the Government of Indonesia to implement the gastrodiplomacy strategy to improve the culinary image of the Nusantara Culinary.
- Kata kunci (max. 80 huruf atau 10 kata): Nusantara Culinary, Gastrodiplomacy, Nation Branding
- NIM: 1402045050
- Angkatan (tahun masuk, mis. 2009): 2014
- Program Studi: Ilmu Hubungan Internasional
- Sumber tulisan: Skripsi
- Pembimbing: Dr. Yayuk Anggraini S.IP, M.Si & Tendy S.Sos, M.Si
- Nama eJournal: eJournal Ilmu Hubungan Internasional
- Volume: 10
- Nomor: 1
- Tahun: 2022
- File artikel eJournal (format .doc, max. 2 Mb): edit JURNAL IRMA YULIANTI UPLOAD (01-04-22-03-44-07).docx (39 kB)
- File artikel eJournal (format .PDF, max. 5 Mb): JURNAL IRMA YULIANTI UPLOAD (01-04-22-03-44-07).pdf (458 kB)
