Upaya Gerakan Slow Food Indonesia Dalam Penetrasi Pasar Eropa (Studi Kasus: Pemasaran Garam Kusamba) (Yohanna Claudia Manalu)
Submitted by: claudia manalu, yohanna
On: Aug 7, 2014 @ 12:48 PM
IP: 114.124.3.230
- Judul artikel eJournal: Upaya Gerakan Slow Food Indonesia Dalam Penetrasi Pasar Eropa (Studi Kasus: Pemasaran Garam Kusamba)
- Pengarang (nama mhs): Yohanna Claudia Manalu
- Abstrak (max. 1600 huruf atau 250 kata): The research is to provide a explanation of the factors that make Indonesian Slow Food Movement succeeded in synergy with local farmers and promote the product in the country that is traditionally Kusamba sea salt entering and competing in European markets while maintaining their concept: good, clean, fair. The results of this research are successful Indonesian Slow Food (Convivium Kemang) as an emerging social movement tried to promote Indonesian organic food in its business activities. This movement begins their efforts by way of synergism with Kusamba salt local farmers to market their products to the European market.
- Kata kunci (max. 80 huruf atau 10 kata): convivium kemang, kusamba pyramid sea salt
- NIM: 1002045116
- Angkatan (tahun masuk, mis. 2009): 2010
- Program Studi: Ilmu Hubungan Internasional
- Sumber tulisan: Skripsi
- Pembimbing: Enny Fathruachmi, S.IP, M.Si dan Sonny Sudiar, S.IP, MA
- Nama eJournal: eJournal Ilmu Hubungan Internasional
- Volume: 2
- Nomor: 2
- Tahun: 2014
- File artikel eJournal (format .doc, max. 2 Mb): UPAYA GERAKAN SLOW FOOD INDONESIA DALAM PENETRASI PASAR EROPA (08-07-14-12-48-00).docx (55 kB)
- File artikel eJournal (format .PDF, max. 5 Mb): UPAYA GERAKAN SLOW FOOD INDONESIA DALAM PENETRASI PASAR EROPA (08-07-14-12-48-00).pdf (375 kB)
